The "he's linked us to all sorts of US sports club networks which are helping us explore new commercial models" bit.
I'm not defending it, I remain a skeptic of the septic, but they've been quizzed at the AGM over it and it does sound valid that KSE did that. Of course, tooling up our lacklustre commercial department will serve Stan in the long run but, to quote Welsh trubadour Tom Jones, everyone's a winner, baby-ah.