Need to write a presentation for a job interview at an advertising agency

[PSRB]

this long break has turned my brain to mush......got nothing :-(

[Classic Jorge]

Nick some Draperisms, innit?

What's it on?

[PSRB]

It's for Vimto, targeting north west, 500k budget

[Berni]

That last sentence could be your slogan, in fact.

[PSRB]

[Classic Jorge]

Presumably it's a media pitch, rather than a creative one.

[Classic Jorge]

[PSRB]

Targeting teens and want brand awareness

[PSRB]

[Luis Anaconda]

[Berni]

drink. Basically rip off what Irn Bru has done vis-a-vis its scotchness. Portray southerners as soft and gay because they don't drink Vimto - that always plays well with your demographic. You could even do something devolution-themed based on the idea of The North-Western Republic of Vimtonia or somesuch ****.

Than down a glass of scotch, f**k the secretary, light up a fag and walk out.

[Luis Anaconda]

[PSRB]

[Berni]

to for southern teens. Covert prestige, they used to call it in our sociolinguistics course.

Under no circumstances should you mention how the stuff tastes, though. Because it is utterly vile.

[Luis Anaconda]

Basically calling out for Wayne Rooney fronting the campaign

[PSRB]

[Luis Anaconda]

"Billionaire amphibian looking to put money into your football club..."

[Classic Jorge]

Everyone loves Jubblies imo

[Berni]

experiences that miraculously render their grim, northern surroundings tolerable?

[Classic Jorge]

https://38.media.tumblr.com/tumblr_lo4n04esdc1qid7fro1_500.gif

[Luis Anaconda]

Editorial-advertising divide to be of any real help here