Quote Originally Posted by SWv2 View Post
Profiling is of course another thorny issue.

https://ico.org.uk/media/2013894/ico...ion-making.pdf
Potentially it's quite all-encompassing.

  • causes, individuals to change their behaviour in a significant way; or
  • has unlikely, unanticipated or unwanted consequences for individuals.


So you persuaded your customer to come out for a drink chez nous on their birthday, they had one too many and did something off-message, and they decide to blame you for persuading them. And it's down to the lawyers to battle it out.