It may be a simple question, but the answer isn't necessarily so.
Yes, I want to win things. Wining things generally requires buying expensive players. I'm happy with that, if we, as an organisation, are operating in a laudable fashion, generating our income and spending it wisely. Chucking free money around willy-nilly is so hideously vulgar, don't you think?
Be qassured though, ti, that I shall never become one of them. NTTAWWI, obviously.